Imagine there’s a Creative Director named Gene Albamonte. Picture him. Let’s say he’s been activating big ideas at Verizon. And leading the Brand Voice team. Now picture Gene’s past, where he worked on the Florida Department of Health, Comcast and Planet Fitness. And lots of funny things. Your mind-theater must be standing room only, as you imagine him having a head for strategy, too. Well, get ready, because you’re not going to believe this: there actually is a Gene. And I’m him.

Some of Gene’s greatest hits.

Verizon | “Token of Love” | One Show Shortlist
Some people give bad Valentine’s Day gifts. Ok, lots of people do. We made those worthless gifts worth something by turning them into NFTs (this of course being back when NFTs were at their height).

Verizon | “Fastest Instagram Stories Ever” | One Show Silver Pencil + ADC Merit
As part of Verizon’s sponsorship with IndyCar, we created a social activation that broke through the noise—and also broke speed records. 

Florida Department of Health | “Faces of HIV” | One Show Longlist
An activation that raises HIV awareness, fights stigma, and encourages testing in a way that’s decidedly never been done before.

Verizon | “Shop the Classics” | Webby Finalist + Shorty Awards Finalist
We leveraged social to make holiday shopping easier than ever. Just do what you normally do: watch your favorite holiday classics.

Comcast | “Spoiler Stoppers”
Comcast’s Stream TV launched at a time when watching live TV without traditional cable packages could be tough. Which meant cable-TV cord-cutters were susceptible to nightmarish things like spoilers. Enter: the newest streaming service from Comcast.

Apex Pest Control | “Significant Others” | Radio-Mercury Awards Finalist
A radio spot. About termites. So, yeah.

Apex Pest Control | “Bug Truck”
Always on the job.

Florida Department of Health | “Sexy Barry” | Radio-Mercury Awards Finalist
Nothing sexy about putting yourself at risk.

| More Work |

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